How to Achieve the Gyaru Look

woman wearing blue top

How to Achieve the Gyaru Look

The Gyaru style is a popular look among young Japanese women that is characterized by bright and colorful makeup, fake eyelashes, and long, styled hair. This look is often associated with having a strong sense of fashion and living a carefree lifestyle, which is why it’s so popular among young girls. If you’re looking to give your style a makeover and turn yourself into a modern-day gyaru, then this guide is for you! Here is a step-by-step guide on how to achieve the Gyaru look.

Step 1: Apply Foundation and Concealer

One of the key components of the gyaru look is the skin. You want to create a flawless base for the rest of your look, so the first step is to apply foundation and concealer. Start by using a foundation that is slightly lighter than your skin tone. Blend it out using either a makeup brush or a beauty blender. Then, go in with a concealer that matches your skintone and use it to cover any spots, dark circles, or other imperfections. Make sure to blend it out well for a seamless finish.

Step 2: Create a Dramatic Eye Look

The Gyaru eye look is all about creating contrast and drama. Start by applying a light eyeshadow color, like a pale pink or light beige, all over your eyelid and into your crease. Then, use a darker eyeshadow color, like a brown or plum shade, to create a dramatic look. You can either use one or two shades, depending on how dramatic you want your eye look to be. Finish off by applying some fake eyelashes to complete the look.

Step 3: Fill in Your Brows

The Gyaru look wouldn’t be complete without well-defined eyebrows. Use a pencil or powder to fill in your eyebrows in a natural shape and style. Make sure to blend them out for an even and natural-looking finish.

Step 4: Apply Blush and Highlighter

The Gyaru look is all about having a glowing and youthful complexion. To achieve this, apply a blush to the apples of your cheeks in a circular motion and blend it out. Then, apply a highlighter to the high points of your face—the bridge of your nose, your cupid’s bow, and your cheekbones—for a lit-from-within glow. Finish off with a setting spray to keep your makeup in place all day.

Step 5: Pick Out a Colorful Outfit

The Gyaru look isn’t complete without picking out a colorful outfit. Look for bold colors and patterns that will help bring your look together. For the best results, look for bright colors that will complement your makeup, like pink, yellow, or green. Layer different pieces together to create a unique look that will make you stand out.

Step 6: Style Your Hair

The Gyaru look isn’t complete without a great hairstyle. You can either keep your hair natural or use styling products to achieve the look you want. If you want to keep it natural, you can simply wash and blow-dry your hair into the desired style. If you want to add more volume or play with the shape, you can use curling irons, flat irons, or other styling products to achieve the perfect Gyaru look.

Step 7: Accessorize

The final step to achieving the Gyaru look is to accessorize. Look for bold and colorful accessories, like necklaces, earrings, and headbands, that will make your look stand out even more. You can even use hair pieces and accessories to play up the look even further. The key to completing this look is to have fun with it and make it your own!


The Gyaru look is all about having fun and expressing yourself through fashion. There are no set rules or guidelines to achieve this look, so get creative and have fun with it! Follow the steps above and you’ll be well on your way to achieving the perfect Gyaru look.

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